Online Marketing Strategies Package
Online marketing is a very important part of your internet participation. You can have the greatest product, website and administration, but if regular online surfers can't find your site while searching for the service/product that you provide, there is very little income to be reported from your site.
Increasing your website's ranking is most important to get it to the first page of Google's free generic results, but constant work at all times is required to hold it up there, as the pressure of the competition will always be there to displace yours.
OPTION A: Google Pay per Click
Search Engine Marketing
Search Engine Marketing (SEM): this is Google Awords and it is a very efficient way to get infront of your prospect customers fast.
This technique consists in bidding as low as possible, but high enough, on the keywords related to your business so that the Google search engine results will show your company's ad on the first page when surfers search for those keywords in the search engine. This technique is also known as Pay Per Click. You establish a daily budget to so your ad can be clicked only a certain amount of times in a day, to stay within your monthly budget.
We can create your Google adWords campaign to help you position your company's ad on the first page of the search paid results. We will also assist you to understand and manage your own Google Adwords campaign free of charge after we create it your account.
OPTION B: Online Marketing Strategies
We offer this option as an economic resource to get your website into the first page in the organic free side of the results. This service has a fixed price, so you know what your bill will be at the end of the month, and no matter how many clicks you get, you will not be removed from the first page for the day.
As you will notice, we have different approaches to achieve success, and it will take 4-6 weeks before we can get you in the highest rankings position. It is a continuous process in which we monitor your position and persistently apply our strategies to get you and keep you on the first page.
S E O and other Online Marketing Strategies
Search Engine Optimization (SEO): the on-page optimization deals directly with the way your website is built. It has to do with the cleanliness of your code, keyword positioning, anchor links and uniqueness of your content.
The off-page optimization deals with backlinks and reciprocal links to/from your website, to create a linking network that will give your website an authority status.
The whole purpose of the optimization is to facilitate the search engines to find and accurately categorize your website, so that when someone searches for a product or service using the associated keyword or keyphrase to your website, the first page of the results may display your website information in the organic free side of the results as a relevant service or product.
Article Marketing
Article Marketing: we get the message of your company's products and services through a variety of article submissions, blogging, feeds, and press releases. We writte the articles for you (or if you prefer you can provide it to us) and ensure the delivery to the most important venues, in order to increase your website's ranking to bring it to the first page of the search engine's results.
Social Media Marketing
Social Media Marketing: companies are using this media to promote their products and services, since millions of people use this websites on daily bassis to search for services and products.
We will create your Facebook fanpage to promote your company. The same goes with Twitter, in which will create your account to promote your company. We use a variety of social media websites to get your message around and increase your website visibility in order to get it to the first page of the search engine results.
Video Marketing
Video Marketing: video websites are being used more and more everyday as search engines, in which people type in a keyword or keyphrase to view videos related to products and services. Youtube is currently the second largest search engine website after Google.
We will design and produce a high quality video about your company using video and/or photos provided by you, or by us if you do not have any. Then we make sure to post it to the main video websites as Youtube and many others.